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If you’re a content creator, influencer, or online business owner using social media to build your brand or market your business, you might be wondering if you can trademark your Instagram handle. The short answer is (in typically lawyer fashion): it depends! This article dives into when an influencer can trademark their Instagram handle; what […]

Can Influencers Trademark Their Instagram Handle?

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While being an influencer and working with brands might feel like the Wild West, it’s actually a multi-billion dollar industry that is growing every year. At the end of the day, brand deals are business transactions and should be approached professionally. This article shares some of the most important reasons why influencers and content creators […]

Why Influencers and Content Creators Should Work With an Attorney During Brand Deals

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Whether you’re new to blogging or have a well-established website, it’s important to make sure your blog is legally compliant. Running your blog legally can not only help you avoid hefty fines, it also tells readers that you take your blog seriously and professionally. There are 3 legal documents that you should have on your […]

3 Legal Documents Your Blog Needs

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Are influencers independent contractors or employees? If you’re a brand that is planning on hiring influencers for a marketing campaign, or an influencer who wants to make sure you understand your legal obligations when working with brands, this is a question you may have asked yourself. More often than not, an influencer is legally going […]

Are Influencers Independent Contractors or Employees?

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Are you wondering how an influencer brand deal works? Then you’ve come to the right place! If you’re new to the world of social media influencer marketing or are just curious about how brand deals work, this article will help break down the entire process from outreach to final payment. Keep in mind, every brand […]

How Does an Influencer Brand Deal Work?

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If you’re partnering with an alcoholic beverage company on Instagram and want to ensure that your content doesn’t get removed by the platform, then keep reading! One of the worst things that can happen during an Instagram brand partnership is having your sponsored content removed. At that point you’ve probably spent weeks negotiating with the […]

How to Post Sponsored Alcohol Content on Instagram Without Having it Removed

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The information contained in this “Brand Deal Red Flags Influencers & Content Creators Need to Know“ is for informational and educational purposes only. It is not to be construed as legal advice. Reading this article or relying on information from this article does not ever create an attorney-client relationship between you and Katherine Jaquith (aka Kate […]

Brand Deal Red Flags Influencers & Content Creators Need to Know

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In the fast-paced world of social media, being an influencer or content creator isn’t about getting likes- it’s about building a sustainable business while making an impact in the world. Today I’m sharing 8 income streams for influencers and content creators to help diversify your revenue in your influencer business. Owning an influencer or content […]

8 Different Income Streams for Influencers and Content Creators

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Do you want to learn how you can prevent late payments as an influencer or content creator when you work with brands? Then you came to the right place! If you’ve spent any time in the influencer or content creator space you may have encountered brands that don’t pay on time. This is one of […]

7 Tips to Prevent Late Payments as an Influencer or Content Creator

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If you’re new to working with brands as a content creator you may be wondering, what are usage rights? To put it simply, usage rights allow a brand to use an influencer or content creator’s content in some capacity. The specific language included in the brand deal contract will determine what the brand can do, […]

What Are Usage Rights? Guide For Influencers & Content Creators

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If you’re an influencer or content creator, you may be wondering whether or not you really need a brand deal contract when working with a brand. The short answer is, YES! You should always have a contract whenever you are working with a brand.  A brand partnership is a business transaction. Once deliverables are involved […]

Why Influencers & Content Creators ALWAYS Need a Brand Deal Contract

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If you are an influencer or content creator, having a solid contract negotiation strategy is essential to landing high paying brand deals. Learning to negotiate a brand deal contract can be intimidating, but it’s an essential skill for influencers and content creators who want to build successful businesses and long-term relationships with brands. This article […]

How to Negotiate a Brand Deal Contract: 10 Tips For Influencers & Content Creators

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If you are an influencer or content creator you are legally required to disclose any relationship you may have with a brand if you’re promoting that brand’s products or services and you’re advertising to U.S. consumers. Making sure that you follow FTC disclosure guidelines as an influencer is incredibly important to running a successful and […]

FTC Disclosure Guidelines for Influencers and Content Creators

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If you’ve spent any time on TikTok or Instagram in the past couple of years you’ve probably seen brands running ads that look like they’ve been created by ordinary people using a product. You’ve also probably heard people talk about becoming a UGC creator and you may be wondering- what is UGC? To put it […]

What is UGC? (User-Generated Content Basics)